by Tom Letourneau
The back of your business card is valuable space that should be used. Well over 85% of the cards I've been given have nothing on the back. What a waste!
Just think, you can double the effectiveness of your card by simply printing a valuable tidbit on the back. Here are some ideas:
1 - your business philosophy
2 - a list (or partial list) of your products
3 - directions to your office or place of business
4 - your guarantee
5 - an affirmation or favorite saying
6 - three benefits of doing business with you
7 - your picture or caricature
8 - trivia about your business or niche industry
9 - a mini-notepad with lines to make notes
10 - a short joke
11 - your recipe for success
12 - a calendar of upcoming events
13 - tips on how your products or services can save money or make money
14 - your rates
15 - third party testimonials
Thanks to Tom Letourneau who helps people out-market and out-sell their competition. (800) 945-7553. TomSpeaks@aol.com
- Get free business cards at Vista Print. Click here for more information.
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